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  • alison9537

Welcome to The KEY Issues

We know that your organization depends on your supporters. We also know how hard it can be to turn a 'no' into a 'yes'. As a business that has a 25+ year history, we've seen it all and we have refined our processes to give the best possible outcome for your organization and its supporters. Realizing we have a lot of knowledge to share, we are so incredibly excited to be starting a new project that is specifically meant to bring tips, tricks and knowledge of the fundraising world right to you!

The KEY Issues is a brand new quarterly newsletter that you can subscribe to get delivered to your inbox or you can visit the whole collection and archive of articles on our website

Whether you work with us or have been thinking about it, this newsletter is for you. A no pressure quarterly collection of articles, tips and information that will help you better understand your supporters and how they want to give.

With a variety of contributors within Keys Marketing Group and open to outside submissions, this project is intending to cover a variety of angles to give you information for business, for your donors and for your interest. Combined with a key tip to consider and a poll to contribute to, this newsletter hopes to connect and engage you with The KEY issues in fundraising today.

We hope to learn and evolve as this project continues. We are inviting suggestions for topics that you would like to know more about and of course we are always here to answer any questions you may have. Leave a comment or reach out to our newsletter manager Caitlyn at

As the founder and CEO of Keys Marketing Group, I am extremely excited to welcome you all into our community. I look forward to many positive interactions and hopefully making a difference for your organization and its supporters.

Please enjoy our first issue of The KEY Issues and share with everyone you think will be interested.

Thank you, Merci, Miigwetch,

Alison Keys and team

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